Confederation of Sports and Recreation Industry
The COVID pandemic gave rise to what I call the COVID Paradox: It slowed down the world, yet accelerated change. Economies around the world slowed down considerably with the aftereffects of the pandemic. Rampant inflation in nearly all major world economies, the ongoing conflict between
Synopsis “There is a good amount of interest and sponsorships from corporate houses for athletes and sports players who have reached the top levels. But if there is a lot more corporate sponsorship at the grassroots levels, too, it would be more beneficial to promote
As per the company, this partnership is in line with the efforts of the Reserve Bank of India (RBI) and PM Modi’s vision of Digital India Written by BrandWagon Online August 17, 2022 5:38:35 pm Mastercard has partnered with Lakshya Sen, Kidambi Srikanth, Satwiksairaj Rankireddy and
Riding on his sports marketing experience of over 12 years, Chinmay Tiwari has laid the foundation of his company Purple Goat Sportstainment LLP to make Raipur, Chhattisgarh, India’s next sports tourist destination. UPDATED: 16 AUG 2022 5:49 PM Indians’ love for sports is real. Cricket
Last couple of weeks I was watching the Commonwealth Games (CWG) every evening and the good news is that a lot has changed for the better in the attitude and manner in which Indian sportspersons compete on the world stage. As a spectator and ardent
The Ultimate Kho Kho league kicked off with six franchises – Gujarat Giants, Telugu Yoddhas, Chennai Quick Guns, Rajasthan Warriors, Odisha Juggernauts and Mumbai Khiladis – all set to participate in a competition taking place over 22 days until September 4. Written by Shashank Nair | A
Speaking to reporters at the state secretariat, minister Sushanta Chowdhury said Tripura lagged behind in terms of sports infrastructure in the erstwhile regimes. Tripura sports minister Sushanta Chowdhury Thursday said his government has undertaken a massive modernisation drive of over Rs 50 crore, which includes
Universal access, participation, and benefit is essential to the sport and development sector in India, and can be attained through dedicated efforts and an ecosystem-building approach. Using sport to achieve positive societal outcomes and visible social impact requires an approach that recognises the different roles
Partnering with government schools can be an effective way to actualize and popularize the larger impact of sport on the development of children. I have always believed that sports should be an integrated part of the school. Especially when 97% of children are going to
Sport can be a vehicle for value education, emphasizing excellence, friendship and respect, which is so important in today’s world. Here is a little story that I learned from one of my trainees while imparting the Olympic Values Education Program (OVEP) in Bhubaneswar, India as